From industry news to a product-relevant marketing brief

01 / Establish the product facts

Add your product's public landing page. DailyHook builds a knowledge baseline that you can review and edit. Add documentation, notes or other sources when the landing page does not explain the audience, capabilities or limits well enough.

Start with facts you can demonstrate. If an extracted claim is wrong, correct it before relying on it in research.

02 / Set a useful direction

A direction tells the research which customer problem or market situation matters to you. You can add source leads and manage the feeds your organization follows. This is more specific than asking for whatever topic is trending.

03 / Research and qualify opportunities

A refresh researches one product. The workflow compares events with product knowledge, considers relevance and tracks previously delivered events. You can review research progress and steer an active run.

The intended result is a short, useful selection rather than a full news feed. A quiet period may yield fewer opportunities or none.

04 / Review the hook and its full argument

Review the proposed hook, the audience tension, the product connection and the supporting sources. The strongest opportunities receive fuller marketing briefs, called meta content in the workspace and API. This means the underlying marketing argument, not an HTML meta tag.

Open the original sources and distinguish what they say from the interpretation in the brief. Revise wording, save feedback or reject an angle that does not fit.

05 / Hand off, draft or publish deliberately

Use the workspace or CLI to retrieve the result. Your team or agent can adapt the brief into a post, newsletter, sales note or other format. DailyHook also supports generating a blog draft and channel versions.

Hosted blog publishing is a separate, explicit action. Check the draft before making it public, and use your own publishing workflow for external channels.